Jacob Zolotovsky

Selected Motion ​Techniques and Multimedia Project Samples.


 People are working remotely, networking remotely, and now more than ever people are also learning remotely. This has created high demand for educators to learn how to make educational videos that can demonstrate and communicate lessons effectively. 

1.1 Tutorials and Instructional videos

The purpose of a video tutorial is to give a short, step-by-step lesson on how to perform an activity. Tutorials are interactive and are usually made to follow along for a hands-on learning experience. Instructional videos typically feature a professional on the topic whereas tutorials are more geared towards peer-to-peer sharing. Tutorials and instructional videos are informative, easy to understand, and not flashy attempts to sell products or services.

1.2 Explainer videos

Explainer videos are often posted on home pages, social networks, or in a product listing to explain how a product or service works. They are often used for marketing purposes, but they are useful in an educational setting as well.
96% of people have watched an explainer video to learn more about a product or service.
84% of marketers say video has helped them generate leads.
87% of video marketers report that video gives them a positive ROI.


Motion Graphics are an exceptional way to communicate with viewers, and they can add depth to the story. Also, it can give us a message by music and effective copy together, they use it to create ads, title sequence, explaining a concept, and share a product video that helps to communicate their message.


3D architectural animations that bring an added dimension to property marketing. Unlike still images, 3D architectural walkthroughs create a journey around and throughout a building in the form of a video story. This type of video marketing is created to influence the strategies of property developers, interior designers, architects, and real estate agents.


360° panoramic tours are virtual reality enabled, fully immersive, and interactive displays that allow clients and prospective buyers to walk through simulations of buildings and spaces that are yet to be completed.
The experience can even be enhanced and made more realistic with animation.


If you would like to discuss an upcoming project or simply find out more about new trends in motion graphics or multimedia production, please contact us at  jz@jashiki.com. We are happy to review your project and explain the production process. We'll go over the budget and options, and together we'll develop the perfect plan for creating the best visualizations for your design, marketing, and presentation strategy.